Bonnie Clyde Eyewear

Ad Campaign

The challenge for the Bonn Clyde Sunglasses advertising project was to create a minimalist yet intriguing campaign that highlights the sophistication and quality of the products. The focus was on showcasing the sunglasses themselves while captivating the audience’s attention and drawing them into the brand’s world. To meet this challenge, I adopted a minimalist approach that allowed the products to take center stage. By utilizing negative space and clean layouts, I created a sense of intrigue and sophistication, inviting consumers to engage with the brand and discover more about its offerings.

The minimalist design approach puts the focus squarely on the products, allowing their quality and style to speak for themselves. With its clean aesthetic and subtle hints of intrigue, the campaign successfully captures the attention of consumers and leaves a lasting impression, enticing them to explore the brand further and embrace the allure of Bonn Clyde Sunglasses.